"Know your audience - anticipate their needs and knowledge and how your message will impact them. Be sure you are delivering the right message to the right people."
Take-away from a Shackleton's Way leadership program
April 12, 1916 - Orde-Lees' Journal - excerpt As we and the day advanced, the weather deteriorated but the sun's disc was sufficiently visible through the haze for Captain Worsley to get the much desi